Hôtel “De l'étoile” - a hotel in crisis?
$99
ENROLL NOWCourse Overview
What You'll Learn
- In this case study based exercise, you will apply the knowledge you have gained about distribution, revenue and demand management to a ‘real’ world case – Hotel “De l'étoile” - a prestigious upmarket internationally branded property in Paris that to the outside world seems to be doing well but is in fact unprofitable for its owner.
- Actual data of the distribution performance, revenue management tactics, financial situation will be provided by the hotel partner.
- In addition detailed information about the hotel’s competitive environment will be provided by several industry partners.
In this case study based exercise, you will apply the knowledge you have gained about distribution, revenue and demand management to a ‘real’ world case – Hotel “De l'étoile” - a prestigious upmarket internationally branded property in Paris that to the outside world seems to be doing well but is in fact unprofitable for its owner. Actual data of the distribution performance, revenue management tactics, financial situation will be provided by the hotel partner. In addition detailed information about the hotel’s competitive environment will be provided by several industry partners. Video interviews with senior managers from the property will be used to supplement written material to create a more real world experience. As the new Director of Business Development hired to help the hotel decide how to proceed, you will evaluate the hotel’s current policies and performance, making recommendations for improvements and and plan how best to implement them.
Course FAQs
Is this an accredited online course?
Accreditation for 'Hôtel “De l'étoile” - a hotel in crisis?' is determined by the provider, ESSEC Business School. For online college courses or degree programs, we strongly recommend you verify the accreditation status directly on the provider's website to ensure it meets your requirements.
Can this course be used for continuing education credits?
Many of the courses listed on our platform are suitable for professional continuing education. However, acceptance for credit varies by state and licensing board. Please confirm with your board and {course.provider} that this specific course qualifies.
How do I enroll in this online school program?
To enroll, click the 'ENROLL NOW' button on this page. You will be taken to the official page for 'Hôtel “De l'étoile” - a hotel in crisis?' on the ESSEC Business School online class platform, where you can complete your registration.
