Introduction to Decision Science for Marketing
$49
ENROLL NOWCourse Overview
What You'll Learn
- You will learn how and why to use data and analytics to inform marketing decisions and strategies.
- You will learn about critical theories and concepts with the help of relevant examples.
- After the successful completion of this course, you will have basic understanding of how to use data for making marketing predictions.
Welcome to the Introduction to Decision Science for Marketing course! This course will introduce the principles and methods of data analytics as they apply to marketing. You will learn how and why to use data and analytics to inform marketing decisions and strategies. This beginner-level course provides awareness about the present practice of data-driven decision-making in the marketing discipline. This will help you familiarize yourself with practical tips about when and where to use various techniques and tools. You will learn about critical theories and concepts with the help of relevant examples. To succeed in this course, you should have basic clarity of concepts of the marketing discipline. As a prerequisite for the course, you should know key marketing terms, such as segmentation, targeting, and positioning. After the successful completion of this course, you will have basic understanding of how to use data for making marketing predictions. You will have sufficient knowledge of foundational elements, the relationship between data and marketing constructs/concepts, and how decision science and marketing work in tandem to produce relevant insights for today’s market. Finally, the course provides concrete strategies to start with decision science in marketing.
Course FAQs
Is this an accredited online course?
Accreditation for 'Introduction to Decision Science for Marketing' is determined by the provider, O.P. Jindal Global University. For online college courses or degree programs, we strongly recommend you verify the accreditation status directly on the provider's website to ensure it meets your requirements.
Can this course be used for continuing education credits?
Many of the courses listed on our platform are suitable for professional continuing education. However, acceptance for credit varies by state and licensing board. Please confirm with your board and {course.provider} that this specific course qualifies.
How do I enroll in this online school program?
To enroll, click the 'ENROLL NOW' button on this page. You will be taken to the official page for 'Introduction to Decision Science for Marketing' on the O.P. Jindal Global University online class platform, where you can complete your registration.
