Marketing Channel Benefits
$49
ENROLL NOWCourse Overview
What You'll Learn
- This course is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship, and business development.
- This course will introduce you to the concept of channel benefits, which focuses on HOW customers want to buy.
- This is a critical first step and represents the demand side of designing routes to markets.
This course is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship, and business development. This course will introduce you to the concept of channel benefits, which focuses on HOW customers want to buy. This is a critical first step and represents the demand side of designing routes to markets. You will learn which channel benefits are most commonly desired by customers. Finally, you will gain frameworks for how to quantify and tradeoff these benefits so as to create a range of strategic options.
Course FAQs
Is this an accredited online course?
Accreditation for 'Marketing Channel Benefits' is determined by the provider, Emory University. For online college courses or degree programs, we strongly recommend you verify the accreditation status directly on the provider's website to ensure it meets your requirements.
Can this course be used for continuing education credits?
Many of the courses listed on our platform are suitable for professional continuing education. However, acceptance for credit varies by state and licensing board. Please confirm with your board and {course.provider} that this specific course qualifies.
How do I enroll in this online school program?
To enroll, click the 'ENROLL NOW' button on this page. You will be taken to the official page for 'Marketing Channel Benefits' on the Emory University online class platform, where you can complete your registration.
