市场营销概论 (中文版）
$99
ENROLL NOWCourse Overview
通过探究客户决策根源，学习市场营销基础知识。主要课题包括品牌塑造战略（例如，品牌定位、品牌传播）、客户中心化市场营销战略，以及新市场开拓（例如，渠道战略、市场营销规划）。成功完成本课程后，您可以运用所学技能处理现实商务挑战，这也是沃顿商学院商务基础专项课程的组成部分。
Course FAQs
Is this an accredited online course?
Accreditation for '市场营销概论 (中文版）' is determined by the provider, University of Pennsylvania. For online college courses or degree programs, we strongly recommend you verify the accreditation status directly on the provider's website to ensure it meets your requirements.
Can this course be used for continuing education credits?
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How do I enroll in this online school program?
To enroll, click the 'ENROLL NOW' button on this page. You will be taken to the official page for '市场营销概论 (中文版）' on the University of Pennsylvania online class platform, where you can complete your registration.
