The fundamentals of hotel distribution

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Course Overview

What You'll Learn

  • In today鈥檚 hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success.
  • Key questions include: how should you distribute over the web?
  • What should you include on your brand.com website so people book through it?

In today鈥檚 hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupr茅 (Image-In), Gregory Halidy (Triplay)

Course FAQs

Is this an accredited online course?

Accreditation for 'The fundamentals of hotel distribution' is determined by the provider, ESSEC Business School. For online college courses or degree programs, we strongly recommend you verify the accreditation status directly on the provider's website to ensure it meets your requirements.

Can this course be used for continuing education credits?

Many of the courses listed on our platform are suitable for professional continuing education. However, acceptance for credit varies by state and licensing board. Please confirm with your board and {course.provider} that this specific course qualifies.

How do I enroll in this online school program?

To enroll, click the 'ENROLL NOW' button on this page. You will be taken to the official page for 'The fundamentals of hotel distribution' on the ESSEC Business School online class platform, where you can complete your registration.